Facebook has just announced the long-anticipated vanity URL/username feature for users of the popular social networking service. Anyone with a Facebook profile will notice a little note about usernames greeting them today at the top of their homepage. What is a bit less obvious is that Facebook is also rolling out vanity URLs for Fan [...]

Tags: Social Media, Social Network Marketing by Allison Nuanes
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(Written by Jack Nuanes)
 
Recently we were asked to put a dollar value on a blog.  Certainly this is not the first time this question has been asked.  But how do you calculate the value of a blog?
 
For a retail website selling a product one could calculate sales <less> costs to get a estimated figure of how [...]

Tags: Math in Marketing, Social Network Marketing, Usability & Analytics by Kim Eschino
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