Pay-Per-Click Marketing (PPC)

Pay-Per-Click Marketing (PPC)

Pay-Per-Click (PPC) advertising is one of the most effective ways to drive qualified online traffic to your website and mobile website. Planning an impactful and integrated paid search campaign that delivers excellent ROI and ensures brand protection is an essential element in any digital strategy. A properly run PPC campaign will not only contribute to e-commerce revenue but will ensure your brand out-ranks competitors in search engines and protects your brand terms from wholesalers and poachers.

Blue Moon Works, Inc. is a Google AdWords Qualified Company that specializes in optimizing and building paid search campaigns that drive the right consumer traffic to our clients’ websites and mobile websites. Having one of the highest Account Manager-to-Client ratios in the industry, we offer your company the specialized attention it needs. We have a staff of experts specializing in top tier search engines including Google, the Yahoo and Microsoft Search Alliance and second tier search engines like Ask.com.

For the past seven years Blue Moon Works, Inc. has produced results that have exceeded clients’ expectations. Because we work closely with you to understand your company goals, we create targeted PPC campaigns that are a perfect fit for your business. Your campaign will be focused locally, nationally, and internationally, for a customized and unique blend that is right for you. We choose where and how to present your ads so that they are relevant, targeted and profitable.

We stay on top of industry trends and beta feature opportunities to keep you ahead of your competition. We use the industry’s most respected tools to provide the highest quality of analysis possible. We place a strong emphasis on leveraging knowledge gained from site analytics and implement a very strategic approach to optimizing all paid search campaigns.

PPC Marketing Services offered by Blue Moon Works, Inc. include:

  • Strategy Development: Identify how pay-per-click marketing can benefit your brand and determine the revenue potential and ROI targets that are feasible.
  • Bid Management & Optimization: Get the best placement across search engines and obtain a ROI that is right for your company. We carefully monitor bids across engines and adjust as necessary to maintain your desired ROI.
  • International Search Marketing: Leverage your brand effectively into the international market.
  • Landing Page Testing, Selection & Optimization: Maximize paid search conversion rates by testing, optimizing, and ultimately using the most effective landing pages.
  • Ad Creation with Multivariate & A/B Testing: Create and implement effective ads. Test and determine which ads generate the highest click through rate, conversion rate, and drive the most relevant traffic to the site.
  • Keyword Expansion & List Building: We do the in depth research to generate and optimize an ongoing keyword list that is most impactful in driving relevant traffic and sales for your brand or product.
  • Competitive Research (Domestic and International): Understand what your competitors are doing online and respond with unique competitive ad copy and promotions when relevant.
  • On-going Campaign Analysis & Reporting: We have a set of eyes on the account at all times to ensure high performance and that we can quickly respond to any changes.
  • Integrate Cross-Channel: Using analytics and industry knowledge of best practices we integrate your PPC program with your other on and offline marketing efforts to further support your target ROI.

To learn more about Blue Moon Works, Inc.’s Pay-Per-Click Advertising Services contact us at:

Blue Moon Works, Inc.
Denver
3773 Cherry Creek Drive North
Suite E985
Denver, CO 80209

Phone: +1.303.565.1100
Fax: +1.303.565.1104

Blue Moon Works, Inc.
New York
304 Park Avenue South
11th Floor
New York, NY 10010

Phone: +1.212.590.2507
Fax: +1.303.565.1104

Email: sales@bluemoonworks.com